Forest Hill Fashion Week – A SEE3 Legacy

Following the success of the first ever Forest Hill Fashion Week in February, Penelope Else has taken on the management of the next event in September as Event Director.

Launched by The Shop Revolution team to support the opening of pop up shop SEE Boutique (with pop up shop tenant Love Ur Look) and existing local retail, the event attracted huge crowds. 

As part of The Shop Revolution team Penelope was heavily involved in leading the event in February and saw that Forest Hill had the potential to become a town-wide fashion incubator and destination, which would help significantly with high street regeneration and local business start-ups.


Photo from the Sept 2013 Forest Hill Fashion Week photo shoot. By Belle Studio.

The main features of this plan are as follows:

  • Showcasing of local talent and expertise at regular fashion events
  • Promotion of local high street fashion retail, including attracting new boutiques to the area and running fashion markets
  • Business, design & production support, training and professional development
  • Outreach to schools and colleges to provide a development path
  • Pursuit of creative and production excellence
  •  Provision of design and production facilities
  • Networking and promotion for individuals, to help place them into larger opportunities
  • Job creation through new retail and production

Many of these are well under way, with the first presentation of our designers’ collections at the next Forest Hill Fashion Week (September 20-25 – Such is the appeal of this plan that the Horniman Museum is making Fashion the centre of one of their Horniman Lates events, which will now form the launch of the Fashion Week and the venue for the catwalk shows on Friday 20 September.

Tickets for the launch event at the Horniman will go on sale shortly and are likely to sell out quickly. If you want to be the first to hear when the tickets go on sale, you can subscribe to the mailing list.



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